Having a Message on Hold system is such an affordable (actually really inexpensive!) way to both provide extra value to your existing customers (improved customer service) and woo new ones. Here’s how and why:
Having nothing on hold is bad for business. It makes callers’ hold times seem interminable, and makes them feel forgotten or left in limbo. Message on Hold fills that time with something of value to the caller
- It lets your callers know that you care about them even while they wait on hold
- It’s an opportunity to inform callers about new products/services, hours of operation/directions, helpful tips, and more, an opportunity that otherwise you’re squandering. While all businesses try their best not to put people on hold, sometimes it can’t be helped. Message on Hold makes that time productive for both you and your customers
- Traditional music on hold carries some serious business risks such as:
a. your customers listening to a competitor’s commercial that may be playing on the radio
b. they hear programming of questionable content that you might not want associated with your business
c. it violates federal copyright laws, which forbid the rebroadcast of an artist’s material without paying royalties – you would then be liable if caught - They’re the most inexpensive, and cost-effective marketing/service system available, period. Our units come with productions specific to your business. Additional future productions are easy to add, have created and upload.